Kingdom Domain College
Brand identity / Graphic design
Kingdom Domain College is a college seeking to equip generations to establish the Kingdom of God on Earth. They reached out to us to help them establish a platform that would help reach thousands locally and millions globally. To achieve their vision and create a great user experience, we built a simple and concise website with an effective brand identity.
Our aim was to create a subtle and effective way to communicate the brand identity of the college without creating an overwhelming experience. Strategically placed white space contributes to the overall professionalism of the college. A unique font collection and color combination support the college in becoming distinctly recognizable.
Colleges use text as one of the main ways to communicate their message on their social platforms. In order to grab the user's attention, we focused on choosing fonts that would look unique, yet have have no issues with readability. Creating a cohesive font collection allowed us to combine text with design elements and make it easy for a design team to create content that grabs the user's attention.
“We hired HitRefresh to help brand our ministry’s Bible college, and they exceeded our expectations. They jumped into brand exploration and came up with something much better than what we had in mind. They then proceeded to fine tune and adjust every element to be usable in many different scenarios and mediums”
Aleksey Kaznacheyev, Creative Director