Kingdom Domain 2021
An event that unites individuals from all parts of the country, Kingdom Domain is a five-day conference full of new friendships, worship, and teachings. Our challenge was to create a digital display that emulates the lively atmosphere of Kingdom Domain, allowing viewers to get a glimpse of what they can expect.
Branding system / Communication design / Stationary design / Website development
We were tasked with establishing a long-term brand identity emphasizing its simplicity, while still conveying the joyful ambiance of the conference.
By limiting the number of graphics, we were able to design a visual language that prioritizes the user’s experience.
The photography aims to exude the emotional experience of each attendee. Through the use of high contrast, we were able to highlight each individual and create a one-on-one experience between the viewer and individual portrayed.
The goal when approaching the graphics was simplicity, focusing on relating to the viewer and prompting them to join the following year. This simple approach encompasses all related information while avoiding unnecessary crowding.
“HitRefresh was very engaging and hands on in their approach of communication towards us. They catered everything specifically to the needs of the marketing technique. Creating responsive marketing and branding material in a timely manner.”
Mariana Sviridiuk, Social Media Director